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Showing posts with label Ford. Show all posts
Showing posts with label Ford. Show all posts

MELBOURNE 2009: Ford Facelifts Focus and Territory

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The latest generation Ford Focus hasn't really been the success Ford thought it would be. Sharing similar components to the Mazda3, it has been outshined by its competitor, purely because of its lack of style, and the Mazda's abundance of it. But Ford hopes that it's fortunes will be lifted with the facelifted Focus, with a more Mondeo-like front end. It's still recognisable as a Focus, but unbelievably, it seems that the entire "look" of the car has been transformed. If the Focus had've looked as good as this on launch in 2004, it could have sold as well as the Mazda3.

This facelifted Focus not only brings changes to the exterior, but the interior as well. Allegedly, more upmarket materials are being used, with a black soft-touch dash pad, soft-touch upper door trims, and a contrasting tan coloured inner roof lining to visually lighten the cabin.


The changes to the Ford Territory are less satisfactory. The Territory was a runaway sales success when it debuted, also in 2004, but of late, the appeal of the Territory has waned. Blame the spike in petrol prices in early 2008, and the financial crisis that has plagued us ever since the prices came down again. So after seeing the facelift magic Ford created with the new Focus, I was actually excited when I heard Ford spruking a facelifted Territory. After all, we didn't think they would, what with the money woes of the car industry. So I was excited. Until I saw it.The facelift is in the form of this MkII model, on which it appears that only the front bumper and side mirrors have been modified. Pictured here is the Turbo Ghia model, so this really is as good as it gets. It's not enough. The Territory was a plain-looking car back in 2005, but now it looks old and tired. I really feel sorry for it. They didn't even update the engines to FG Falcon specification, so the new Territory gets a thumbs down from me.
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MELBOURNE 2009: Ford Fiesta ECOnetic Slaps Hybrids in the Face

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When the Motor Show comes to my home town, you just know I'm going to go all out. This is the first of a series of articles about the Melbourne Motor Show - not a large Motor Show by world standards, but this year, there are more new unveilings and locally relevant cars and concepts on show than ever before. For those of you who are international (not Australian) readers, don't worry - most of these articles will be highly relevant to you too.

So I've started with the Ford Fiesta ECOnetic - which is already sold in the UK, but will soon arrive here in down under. This is one of the most important cars of the Motor Show this year, because, crucially, the Fiesta ECOnetic aims to be the most economical car available in Australia when it launches later this year. How economical is it? Try just 3.7 Litres of diesel per 100 km, and on the environmental front, less than 100 grams of CO2 emissions per kilometre. Which, in Australia - where the hyper-economical cars of Europe are currently not available - is a revelation. Definitely beats the Toyota Prius for green-credentials, anyway, which is fine with me, because I don't like it very much.

The crucial difference between the Ford Fiesta ECOnetic and the aforesaid Prius is clearly price. The ECOnetic is set to be priced at around $20,000 - which makes helping the environment within the reach of so many people. This is the way we have to save the environment until the electric cars arrive - not wacky hybrids that are ugly, environmentally unfriendly to make, and aren't particularly efficient. This car even has a decent amount of power - 66kW and 200Nm, if you please. There seems to be no downside to the ECOnetic, because not only is it economical, it is a real car, and has real performance, and a price-tag that is well and truly in the real world. And if the Fiesta ECOnetic sells well, Ford might also bring the Focus ECOnetic and Mondeo ECOnetic to Australia, which sounds like it's exactly what the doctor ordered.

Greenies, start your engines. Turbo-diesel engines, I mean.


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RANT: Australian Cars

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I've done a lot of ranting lately, but after this, I promise I'll stop for a little while. Someone asked me recently (in real life, you idiot, not on the blog - I have a life!) what I thought of Australian-built vehicles. For those of us who aren't entirely aware what's built in Australia these days, this is it:

Holden Commodore (which includes the sedan, sportwagon, and ute)Holden Statesman/CapriceHSV E-Series (the souped up Commodore that cashed up bogans buy)Ford Falcon (which includes a sedan and ute - you can't buy a Falcon wagon any more)FPV Falcon (the souped up Falcon that cashed up bogans buy)Ford Territory (the Falcon spin-off that bogans with heaps of kids buy)Toyota CamryToyota Aurion
Really, when it boils down to it, we have essentially three cars - Commodore, Falcon, and Camry. Don't whine that the Aurion isn't a Camry, because it darn well is - they look exactly the same side-on, and have identical interior design. The Mitsubishi 380 was made in Australia, but nobody bought them (because they were ugly, and looked like the American car it was based upon) and it ceased production last year. So that's the story of Australian made. They're all big, large cars, and on the whole - they have V6 engines.

So back to what I think of Australian-Built vehicles. I expressed in no uncertain terms my disgust for them, and was presented with the reply: "Gee, you're great for Aussie jobs, aren't you? Love our economy!" It was like my opinion was a reflection of the Aussie workers, our Aussie talent - I was "unastrayun", apparently. But I have good reasons why I hate Aussie-built cars, and it really comes down to the corporate decision-making that ruins their appeal.

Number One: Australian cars are hurting the environment. Of course they are! They're huge cars with V6 engines! And it's not some production-line worker's fault, it's the Holden bosses' fault. The average Australian sedan has about 200kW of power, with an average economy of 11L per 100km. A V8 has in excess of 270kW, and will use about 14L/100km.

I believe that 200kW is far more power in a family car than anyone really needs, and in just about every market in the world other than the US, 200kW is a figure you'd see on a high performance car - a sports car that sells in minorities. But the Australian large car is sold in majority, so the damage is amplified. You might say that these cars are so heavy that they need 200kW to push them along, but the only reason they are even this heavy is because of the great stinking engine sitting up the front. And they're still fast. A Toyota Aurion goes from 0-100kmh in just 7.4 seconds, which is around the same acceleration as a Golf GTi, Lancer Ralliart, the supercharged Range Rover Sport, A Jaguar XJ8, and the V8 HEMI Chrysler 300C. All big names in the sports/luxury car world, but all sold in small volume. No one really needs their family sedan, which is not meant to go any faster than 100kmh, to break the law in 7.4 seconds.

What is considered a family car in, say, the UK for example? The Ford Mondeo. It has a four cylinder engine which is significantly more economical that an Aussie six, although not as fast - but surely fast enough for law-abiding average joes?

But it's the sense that Australian car makers feel that they don't need to invest money in fuel economy - that's what irks me. Have you ever seen an economical Diesel Falcon? Or a petrol-electric hybrid Commodore? Even Toyota, the clean green Prius king, can't rock up with a hybrid Camry yet. What do they give us? A Supercharged Aurion. In America, there are hybrid variants of just about every family-sized sedan or SUV - we keep guzzling the petrol, but we tell them they're environmental hooligans. Hypocrits? And then some.

I know that all this technology is being added to Australian cars, but we're always years behind the rest of the world - it makes me think that Australian cars really aren't cutting edge, and that we truly are "underdeveloped colonialists", as the English would put it. And we're ruining the planet - with all our unique native wildlife being ruined by climate change, you'd think we'd try to drive cars that cut down emissions, wouldn't you? But people buy Australian-made, because they feel obliged to, and while some fat worker keeps his job in Broadmeadows, the Great Barrier Reef dies.

Number Two: Australian Cars are still awful quality. This may be a product of our culture and our work ethic, but these days, cars are mostly built by robots, and there really is no excuse for cars with ill-fitting dashboards, huge gaps between interior materials, etc. - you still think we make good quality cars? Alright, think about this. Which do you think is more expensive - the materials used to make the interior of the new Commodore, or the materials used to make the interior of the new Peugeot 308? Look at the pictures below if you're not sure.

I told you. I even used a picture of the top of the line Commodore SS-V! It costs a heap more than any 308 could - why?!?! Because it is a big heavy boofy sedan with a V8 that drinks more than Amy Winehouse, that's why.

and Number Three: Australian Built vehicles are robbing us of safety features we deserve. This is inexcusable. You've all seen the latest ads for the Falcon, saying it was the first Australian car to achieve 5-stars, and the Commodore has followed suit, but I'm still wondering: what took us so long? The technology is there, and the rest of the world have been driving cars with 5-star safety for donkey's yonks. The Renault Laguna - one of the staples of Europe's family-car market - has been a 5-star car since 1999! It might be more expensive here, and now, but at the time it certainly wasn't, and it was one of the first of an army of European cars, big and small, (but the big ones first) achieving five star safety ratings. For crying out loud, Kia have built a 5-star car before Australia. And we bag them about how unsafe everything they make is! What we don't realise, behind our "made in Australia" pride, is that we are worse.

Another point I nearly made is that I believe that Australian cars are encouraging "bogan" culture - this really isn't fair, because this is no inherent fault in the car itself, just the people who drive it. I still appreciate that the Porsche 911 is a good car, even though they are always driven by dickwits. So I'll refrain from making that point, and stick to those three above. They are enough to make me turn my nose up at Australian cars anyway. Maybe they weren't, fifty years ago, but the car industry should move with the times, and it hasn't.

So I don't think people should feel an obligation to buy Australian-made, just because they are Australian. It doesn't make you "Unaustralian" if you don't, anyway. You have the choice to buy a better car, so you should - if enough people do the same thing, then the Australian car companies will realise they have to do better.

And slowly, this is what is happening. Australian car sales are slowing, whether it is because of environmental conscience or petrol prices (sadly, probably the latter), and companies who are building cars in Australia have had to beg the government for grants so that their operations remain profitable. But given the chance, I'm sure Holden and Ford would just keep on making large cars with big V8s - I think our mate Mr. Rudd (the K-Dog) thought so too. He's making Holden build a hybrid here in Australia (based on an American car, mind you), he's making Toyota build a hybrid Camry, and he's making Ford build their Focus here in Australia, with diesel variants. That's a start, but the whole culture has got to change - Australians have to see that there are huge problems with the cars we're currently turning out, and we have to change our attitude toward these problems. "She'll be right, mate" isn't going to cut it with me, anyway.

So I'll hate Australian cars, and be a traitor to my homeland until these issues are resolved.
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FEATURE STORY: Which Small Cars can a Man Drive with Dignity?

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This is a very gender-orientated story, people. Small cars, for a long time now, have been targeted at females. And it's quite smart, on the part of a car maker. Think about it. What do young women use as their first car? Usually, it's a girly little Hyundai, or some other little bubblebox. What do young men use as their first car? Most of the time, it's a run-down Nissan 200SX or Skyline (with a customary barrel-sized exhaust system scraping the bitumen) - otherwise it's a Commodore or Falcon of at least ten years vintage. The ten year vintage thing is to make sure the car is "fully sick"... mate. Yeah sure, these are generalisations, but simple fact is - women buy small cars, men don't.

Some men won't be seen for dead in their wife's chirpy little Toyota Echo, because everyone who sees him, immediately, whether consciously or unconsciously, questions his man-hood. But IN YOUR FACE is here to help. In an age where fuel is more precious than children, small affordable cars have hit a sales boom. So when people who are used to buying Commodores or Falcons for their next car are suddenly faced with the oodles of choice presented in the small car market, it can all get a bit confusing. This story sorts out the chick-cars from the ones that you won't need a vasectomy to own. Here are the contenders in alphabetical order:

CITROEN C3
Citroen makes a big deal about the fact that it was voted "Most Beautiful Small Car in the World" - but it was an irrelevant poll from Italy in 2003. Far more beautiful cars have arrived since - this one is just a bubble. For your information, C3 is ambitiously markete as "all beauty, part beast" - cue some raised eyebrows. In grey, it stands a better chance than it does than in, well, baby-blue for example, but this is undeniably a girly-girl car.

Women? -- "Ooh! How cute!"
Men? -- "Uh... not for me."

FIAT PUNTO
Somehow manages to look fairly neutral. Yes, the headlights can look a little bit feminine, especially with such a circular shape, but the overall shape of the car is that of one that appeals to both men and women. The waistline is well defined, sharply cut, and the window-height vertical rear lights, unlike some competitors, look really quite sporty. It doesn't even seem to come in an obviously girly colour, so boys, you can't really lose. It's a nice car. Especially the Abarth.
Women? -- "Hello, my Italian stallion!"
Men? -- "Yeah, alright, why not?"

FORD FIESTA
Ford says the Fiesta says "Go on, be bold!" ...It's the only car in its class that not only talks, but gives you encouraging comments. Some cars were just meant to be driven by w
omen. The Fiesta is definitely a good-looking car, but the bubbly design yet again makes it embarassing for men to drive. The interior centre console was based on a mobile phone, for goodness sake. The maroon colour of this example is the nail in the coffin. The old XR4 would have been fine, but this... sorry.
Women? -- "Funky and chic!"
Men? -- "Thanks, but no thanks."

HOLDEN BARINA

The Holden Barina used to be a fine little chick's car. Until Holden started sourcing them from Korea, and sold a rebadged Daewoo Kalos. Euuugh. It really is a cheap little piece of shite. Regardless of whether you're a guy or gal, you must have lost the will to live if you have decided to buy a Holden Barina. Not recommended for anyone - just look for some ANCAP crash test pictures if you don't believe me.
Women? -- "Well, it's cheap..."
Men? -- "Aargh! Get it away from me!!!"

HONDA JAZZ

Another one for the lipstick brigade. To blame here are the tall, thin proportions - a sp
orty, male car is always somewhat squat, like it has attitude. This has a face like a rabbit, and although rabbits are fluffy and cute, it doesn't mean that a bloke wants their car to look like one. Even the VTi-S doesn't have any cred - the bodykit makes it look like a joke on wheels, not a track weapon.
Women? -- "Fashionable and cool."
Men? -- "As long as I'm not driving it."

HYUNDAI GETZ
I can't think of any Hyundai that doesn't make you look like you've had a "snip-snip" operation. They're fine, I guess, but only for girls. The Getz is no exception. With that smiley face, it will only win female friends. Even the name tells you it's a chick's car. I suppose it would be rather good value, but it doesn't look remotely sporty in any way, and therefore, doesn't give any reason for us manly men to like it.
Women? -- "Nice little runaround."
Men? -- "[Yawn..!]"

KIA RIO
Rio de Janiero might be a cool place to holiday, but the car ain't such an amazing place to be. Kia says that it's Rio "redefines the term 'entry-level'". Well, it seems that 'entry-level' has a new definition - bland, boring, but cheap. It looks a lot cheaper than just about any other car here, excluding the Barina. Kia is seemingly incapable of creating interesting cars, and that trait is definitely on display here.
Women? -- "Hmmm."
Men? -- "Wake me up when the footy game starts..."

MAZDA2
This is, also, a stunning looking car. But it is a female car, and that really is a shame because it's so well proprotioned. Even in top-spec Genki (sounds like an foot fungus or something, doesn't it?) form (pictured), with a bodykit that actually looks good (note to Honda), the Mazda2 still fails to look anything but friendly and smiley - and that is its downfall. It's probably overall one of the best cars here, but that's not what were investigating.
Men? -- "Perhaps not for me."
Women? -- "Wow. I love it!"

MITSUBISHI COLT
Another boring little white-good, from a manufacturer that
doesn't seem to have any spirited products at the moment - how hard can it possibly be to make an interesting car? This car has simply copied its competitors, like the Honda Jazz and Mazda2, and doesn't add anything new to the segment. The design of it makes the wheels look even tinier than they actually are, which doesn't do it any favours.
Women? -- "It's okay, I guess..."
Men? -- "Yeah, move on..."

NISSAN MICRA

Yes, it comes in pink. And yes, you will look ridiculous driving it, regardless of whether you are male or female. I'm a believer that the driver is as intelligent as their car, and in this case, you would have to be pretty dopey - this is one dopey looking car. Under "Key Features", what do you think Nissan have listed as the first two dot points? "Bold and distinctive styling" and "Range of funky colours" - which says it all.
Women? -- "Ohmygod ohmygod ohmygod!!! It's PINK!!!"
Men? -- "Get that... thing away from me!"

PEUGEOT 207
Another wannabe cool city car, until... you realise that you bought the GTi (pictured). It makes a chick's car sporty enough for a guy to get away with it. Don't stress about the looks, they work much better in real life than they do in pictures (like all Peugeots), particularly in a really bright colour, like green. If you are as extroverted as this car, I think you can handle green paint.
Women? -- "Can we get one, can we get one? Puurrleeeze?"
Men? -- "Just as long as it is the GTi, honey."

PROTON GEN-2

Well, at least Proton tried. Hey, you gotta appreciate the fact the Proton, at the ver
y least, made a decent looking car. That's enough reason for celebration, when it comes to a maker like Proton. Yet the interior is crapola (who needs a glovebox? You sure aren't getting one!), and it's not exactly packed with standard features like a Hyundai - so it doesn't exactly represent value for money. Why bother? P.S - when was Gen-1?
Women? -- "I've never heard of Proton..."
Men? -- "Really? You must be one of the lucky ones..."

RENAULT CLIO

A tame, nice looking little hatchback that transforms with the addition of one, very manly word at the end of its name. Sport. Yes, the regular Clio might be women-only, but in Sport guise (pictured), the Clio has just enough aggro to make it desirable. It's a ripper of a thing, and deserves respect. It'll really be a match for your cocky mate's V8 Monaro, anyway. Honest.
Women? -- "This Clio looks nice."
Men? -- "Ah yes, but we're, uh... sporty people, so we should buy the one that says 'Sport'. It'll suit me better. I mean us. I said us, didn't I?"

SUZUKI SWIFT

Girls just absolutely love this car - have you ever seen a guy driving one of these? Again, we're in better luck if the car is named 'Sport' (pictured). It's not fast, by any means (92kW...!) - at least not like the Clio - but then again, it is an inexpensive way (23,990) of getting a man to drive a small car. And it has four doors, unlike the frenchies. It has a sort of boyish go-kart look about it, which works just fine for the blokes.
Women? -- "The Swift seems like a good choice, what do you think, darling?"
Men? -- "Remember the 'Sport'... always remember the 'Sport'..."

TOYOTA YARIS

Toyota has a habit of making cars that are okay at just about everything, but great at nothing, and as boring as stale bread. The Yaris has been described as the only current car able to break the
blandness - the "anti-Toyota" Toyota. Yet, there's a difference between 'not bland', and 'good looking'. The Toyota still looks like a stunned mouse caught in cartoon. Buying a Toyota is like signing a death sentence - you're stuck with the boring thing for ages because it doesn't break down. Ever.
Women? -- "Toyota Yaris is an interesting little thing, isn't it?"
Men? -- "I'd rather watch grass grow."

VOLKSWAGEN POLO

Try not to say the name "Poelow" please - save us your upper class accents. This isn't really an upper class car. It's a characterless little thing, but will do the job. You might get away with it if it's a GTI (pictured), but frankly, it doesn't really look that sporty either. The only thing that might make it look a bit sporty is that it has a black nose which resembles a koala. Koalas are very sporty creatures aren't they? Cute little fluffy things...
Women? -- "The Polo will be a good buy, I think."
Men? -- "Do we have to? Oh well, you're the boss... GTI, GTI, GTI..."

So what are the findings? It seems that women have oodles of quite good choice, provided they go for something from either Europe or Japan. Blokes? Well, you can't go too wrong as long as the car's got a 'Sport' or 'GTI' badge. Then again, these often only have two doors, and there's a practicality issue in that. The solution? A Suzuki Swift Sport, or a Fiat Punto. The Fiat, although a bread-and-butter-type car in Italy, will be rather exotic here in down-under, but the Suzuki has some boyish charm, and represents better value for money. Either way, just by thinking about what suits both sexes, we've narrowed down a market segment of about 80 different model variants into just a couple of cars. And aside from all this superficial madness, they're both fantastic cars underneath.

Environmentalism doesn't have to start with crazy petrol/electric hybrid cars - Australia just needs to lose its "big sedan" culture, because it's ruining the environment, and burning a big hole in our wallets. Until Ford and Holden realise they need to think about how much fuel their cars use, both men and women need to get into small cars - but sadly, at the moment, half the population is being left out by default. Actually, the responsibility to promote more eco-friendly small cars is on both automotive companies and consumers.

It's time to save the world, and buy small cars men can own.

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